close-icon

Gravel Grinder Adventures — Logo Design

Five days, back roads, no cell service, and a great group of friends. Our gravel bikepacking trip from Fruita, Colorado, to Moab, Utah, deserved a souvenir beyond dusty gear and tired legs. I designed this logo to celebrate the ride, pairing a loaded bike with the sandstone landscape we traveled through. The finishing touch? Leather patches on beanies, gifted to my riding companions, a little reminder of a big adventure. Since then, the logo has found its way onto stickers, embroidered patches, and more, keeping the spirit of that trip rolling into new adventures.

Date: 2021
Client: Personal Project
Role: Designer/Art Director